Last updated: August 22, 2026
This policy explains what personal information Five Four, LLC (“Five Four,” “we,” “us”) collects through fivefour.partners, why we collect it, who we share it with, and the choices you have. It covers this website only, not the client engagements we run under separate agreements.
Five Four, LLC is a growth agency for B2B startups, located at 6516 Cornell Avenue, Indianapolis, IN 46220, United States. For any privacy question, email hey@fivefour.partners or call +1-844-547-7867. Five Four is the controller of the personal information described here.
When you submit a form on this site — the contact form, a call-to-action form, or the Conference Readiness Assessment — we collect what you enter. That typically includes your name, email address, company, and whatever you write in the message field. The Conference Readiness Assessment also records your answers and the readiness score calculated from them. If you email or call us, we keep that correspondence.
Like most websites, we collect technical information automatically when you visit: IP address, browser and device type, operating system, referring URL, the pages you view, and how long you spend on them. This comes from cookies and similar technologies.
We use RB2B, which may track anonymous visitor data and match it against its own third-party datasets to identify the company — and in some cases the individual — behind a visit to this site. This means we may learn that someone from a particular company visited, even if you never filled out a form. We use this only to understand which companies are interested in our services and to follow up on business development. We do not sell this information. If you would rather not be tracked this way, see “Your choices” below.
We use personal information to respond to your inquiry and provide a proposal, to send information you asked for, to understand how the site is used and improve it, to measure our advertising, and to meet legal and accounting obligations.
We share information with service providers who process it on our behalf. Each has its own privacy policy.
We do not sell your personal information, and we do not share it for cross-context behavioral advertising as those terms are defined under US state privacy laws.
Cookies on this site fall into three groups: strictly necessary cookies that make the site work, analytics cookies that tell us how the site is used, and advertising cookies that measure our campaigns. You can block or delete cookies in your browser settings; the site will still work, though some parts may not behave as intended.
We keep form submissions and correspondence for as long as we have an active or prospective business relationship with you, and afterward only as long as we need to for legal, tax, or accounting reasons. Analytics data is retained on the schedule set in each platform, generally no more than 14 months for event-level records.
Depending on where you live, you may have the right to access the personal information we hold about you, correct it, delete it, receive a portable copy, object to or restrict how we process it, opt out of its sale or sharing, and withdraw consent you previously gave. To exercise any of these, email hey@fivefour.partners. We will respond within the time the applicable law requires, and we will not treat you differently for asking.
To opt out of Google Analytics, install the Google Analytics Opt-out Browser Add-on. To opt out of RB2B, use the opt-out form at rb2b.com. To ask us to delete anything we have collected about you, email hey@fivefour.partners and we will take care of it.
Five Four operates in the United States, and this site is intended for businesses in the United States. The providers listed above process data in the United States and elsewhere. If you access this site from outside the US, your information will be transferred to and processed here, where privacy law differs from your own.
This site is intended for business audiences and is not directed at anyone under 16. We do not knowingly collect information from children. If you believe a child has given us information, email us and we will delete it.
We will update this page when our practices change, and we will revise the date at the top. Material changes will be announced on this page.
Five Four, LLC · 6516 Cornell Avenue, Indianapolis, IN 46220 · hey@fivefour.partners · +1-844-547-7867